Band of the Day

2013.08.11

Phoria

Gorgeously elegant piano melodies billowing with touches of electronic and rock
Fallen far a clear mile, bound for all the sun to spoil.
lyrics from Red

The history of Phoria is a long and happy one. Ed, Trewin, and Jeb were raised in rural Wiltshire, where the rolling green hills and woods first inspired them to write music together. After various spells at university, each decided to move to Brighton to fulfill their childhood dreams of making a difference in the UK music industry. Teaming up with old friend Tim Douglas and Brighton-via-Scotland-via-Tokyo drummer Seryn Burden, they formed Phoria in 2009.

Their first EP, 'Yourself Still' was recorded in 2010, after the band were spotted by producer Dan Lucas and invited to record in his Kent recording studio and was released in the August of that year to great critical acclaim.

In 2012 the band formed a relationship with Ciara Nolan of Eskimo Music Management who organised the release of 'Bloodworks' in the UK. 'Red', the lead single from the EP, earned international praise when it was first released, racing to No.2 in the Hype Machine and delivering 100,000 plays on the band’s Soundcloud in just under four weeks. This was closely followed by the Phoria-produced video for 'Red' which made an impact with its 'edgy as hell' art direction.

Since the release the band have had their music featured in two European movies set for a 2013 European release, given press and radio interviews and provided featured mixes and recommendations to the music press (including ID magazine, Soundclash, This Is Fake DIY and Indieshuffle).

Phoria also shared the stage with Little Dragon, Dodgy and Ultraista, ( the project of legendary Radiohead producer Nigel Godrich), as well as rising stars like Active Child, Anchorsong and Her Name Is Calla.

The band was also featured on BBC World News during the London 2012 Olympic celebrations, and were interviewed concerning their contribution to the Cultural Olympiad – being a concert featuring 50ft high 360° projections produced by guitarist Jeb Hardwick. This was the first concert of its kind in the world, and was a fitting sideshow to the grandeur of the Olympic games. The band were featured across multiple media outlets for their involvement in this event.

Phoria are currently celebrating the success of their latest EP, 'Bloodworks'. With their follow up EP ready for release for summer 2013 to be supported by a European & US tour at the end of the year, Phoria are excited about bringing their music to a wider international audience in the months ahead.